Submitting your site to directories in the best strategy to get your site to the top of search engine results. If your site does not appear on the first two or three pages of search results, few people would come across it. And your site would not have any visitors.
Optimizing your Web pages for search engines is the starting point for getting to the top.
However, in competitive fields, thousands of sites are optimizing their pages for the same search terms. There are also many dud sites that “optimize” their pages by stuffing search terms. In this crowd, search engines have to use other criteria to identify which sites are good.
One way they do this is by looking at the links that point to your site. If there are many links that are relevant, and that come from good sources, they assume that your site is a good site, and display it higher up in their search result pages.
Relevant category listings in good directories are valued most by search engines. That is the importance of getting listed in directories. If your site is listed by a large number of good directories, the better your chances of appearing as a top search result.
To get listed in directories, you have to submit your site to them. Unlike search engines, directories do not go "crawling" the Web to find sites. Somebody has to bring your site to the directories’ attention.
Now comes the second issue. Directory submission can be done automatically through directory-submission software or manually by hand submission. Which should you use?
Actually there is no issue here. Directories have come to hate automated submissions and give far more weight to manually submitted sites.
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Directories are a great way of organizing links for the whole internet. It paves the way for a more systematized way of providing information to the users of the web. As a webmaster, you have to be familiar with the different uses of directories and what it can do to your web pages. It’s also essential that you know the basics of how a directory works before you link your pages to them.
Directories basically do the organizing for search engines. Since search engines make use of keywords to find different information from the system, you have to make sure that your keywords are almost always used and that they are relevant to the webpage that you are presenting. The main reason for linking your webpage to a directory is for it to have as many hits as possible.
But keep in mind also that you have to analyze directories before you think of joining your web page in one. Since directories have a way of sorting web pages through anchor texts, descriptions, and age of the link, you must try to come up with significant keywords to make directories work for you. You also have to first check out what your ranking in a directory would be. If your webpage ranks too low, then you have to reconsider before jumping into the bandwagon.
As a webmaster, try to use directories to your advantage. Directories are a great way of promoting your page if you know how to use it.
As the Internet becomes even more pervasive, the importance of search engine optimization continues to grow. You can make the most of your Internet marketing efforts by following the same steps that top ranking sites do for improvinge their rankings. You may think that top ranking sites have to spend lots of money to get there. The truth is that sites who come out on top, follow some basic search engine optimization guidelines. These guidelines are easy to follow and often cost little or nothing to put into practice.
1. Manually register your site with DMOZ, also known as the Open Directory Project. The Open Directory Project is the largest, most comprehensive human-edited directory of the Web. It is constructed and maintained by a vast, global community of volunteer editors and feeds other leading web directories.
2. Manually submit your site to Google. If you'd like to wait, Google will eventually spider your site and return it in search result listings related to your site name and keywords. However, this may take some time. For faster inclusion, visit Google and submit your site manually.
3. Purchase a listing with Yahoo! Directory Submit. Yahoo! like Google provides many search products. However, Directory Submit is essential for any business on the web. For a fee of $299 Yahoo! will include your web site in their directory that fuels websites like Yahoo!, MSN and AltaVista.
4. Make sure you are using keywords with a high KEI. This measure takes into consideration both the popularity and competitiveness of your keywords. By focusing on keywords with a higher KEI, you can optimize your chance for search engines to select your site for keywords at little or no expense.
5. Engage in a link building campaign. The more links you have to your site, especially if they have a high Google Page Rank, will signal Google and other search engines that your site is important. A great way to do this is through article submission or affiliate programs.
6. Make your site easily to crawl. Search engine do not like dynamic pages. Although this is changing with the advent of Google Site Maps, it is still important to ensure that all search engines can easily traverse your website. Make sure to use HTML coding and avoid dynamically created pages.
7. Be patient. Once you follow these suggestions, allow search engines time to re-index your site. In the Internet age, we're looking for instant results. However, it does take some time for all of your search engine optimization techniques to take hold.
By implementing the suggestions we've discussed in this article, your search engine optimization efforts can generate positive returns. As the world of search engines continue to evolve, it's important to learn about the latest techniques and requirements for improving search engine results. Continue to focus on SEO. If you do, you'll find yourself at the top of the rankings!
Developing a successful internet marketing strategy is an essential part of your online success. Some of Basic internet marketing strategy are listed bellow:
- Start with a web promotion plan and an effective web design and development strategy.
- Get ranked at the top in major search engines, and practice good Search Optimization Techniques.
- Learn to use Email Marketing Effectively.
- Dominate your marketing niche with affiliate, reseller, and associate programs.
- Request an analysis from an Internet marketing consultant.
- Publish articles or get listed in news stories.
- Write and publish online press releases.
- Facilitate and run contests and giveaways via your web site.
- Blog and interact with your visitors.
When you take out an online marketing strategy such as web design search engine optimisation to advertise your business online, you have to choose a search engine optimisation company who can provide you with a successful SEO campaign.
A successful SEO campaign is the key to the success of advertising your website online. You can determine whether you have received a successful SEO campaign due to the search engine rankings and positioning your company website receives as a result of your search engine optimisation campaign. If the search engine optimisation company you choose can show you there success in being able to deliver a successful SEO campaign, you have made an exceptional choice. With so many optimisation companies out there claiming they can deliver you a successful SEO campaign, who do you trust to advertise your business with?
With so many people promising to give you a successful SEO campaign it can be a big decision choosing which one you want to advertise your business online with. The things you have to consider what contribute to a successful SEO campaign include the SEO techniques that will be used to deliver you a successful SEO campaign. You have to be certain that ethical and successful SEO techniques are employed on your optimisation campaign.
A successful SEO campaign is also based on the level of SEO consultancy they offer you. Many companies will give you an optimisation but won"t consult with you on the technicalities involved with marketing online via online advertising. Therefore you are not involved with the whole optimisation process.Weblinx can provide you with a successful SEO campaign to further your internet marketing and help you advertise your business online on the search engine such as Google.